What is SEO
SEO (Search Engine Optimisation) incorporates a set of techniques you can use to increase the position of a web site in search engine results pages. This increases the likely hood of people finding your site.
An SEO website also encourages site visitors to take the actions you want them to take on your site e.g. purchase a product or subscribe to a newsletter.
About this course
This 1 day SEO course is hands-on and provides practical skills for those new to search engine optimisation.
Course content is tailored to suit the needs of the class participants who are encouraged to examine their own websites* for the duration of the course. Learn which aspects of your website can be improved and explore a range of tools and techniques which will improve your websites performance in search results and create enhanced visitor engagement.
The trainer will provide 1:1 support and advice to participants throughout the course and will provide examples via real websites during training.
Prior web design and/or marketing experience not required. This course is designed for all abilities.
* No website. No problem. We can provide a website for you to explore during training.
At the end of this 1 day course, students will have a solid understanding of the key aspects of SEO, be able to identify issues relating to their website and others and have strategies to implement on course completion.