What is SEO
SEO (Search Engine Optimisation) incorporates a set of techniques you can use to increase the position of a web site in search engine results pages. This increases the likely hood of people finding your site. SEO also improves the chances of visitors taking the ‘most wanted response’ on your site e.g. purchase a product or subscribe to a newsletter. The outcome therefore, is not only more visitors to your site but also more sales and subscriptions (conversions).
This SEO course provides practical skills for those new to search engine optimisation. Learn how to improve your websites performance in search results and create enhanced visitor engagement. Course content is tailored to suit the needs of the class participants. Prior web design and/or marketing experience not required.
At the end of this 1 day course, students will have a solid understanding of the key aspects of SEO and how to apply SEO techniques on their own website.
This course is currently being updated – please enquire for information
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